The Program

Program and Key Dates

Monday 27 May

MOB-ONLY SESSION

WEEK 1
Monday 3 + Tuesday 4 June

YOUR BUSINESS STARTS WITH YOU

While you and your business are not the same, you do need to be on the same page. Understanding your strengths and weaknesses is essential to creating success.

WEEK 2
Monday 10 + Tuesday 11 June

STEP 1: MAKE A PLAN

Over two days you will commence creating a living plan for your creative business using what you know today and then you’ll continue to evolve it as you journey through the program.

WEEK 3
Monday 17

CONDUCTING BUSINESS ETHICALLY AND WITHIN YOUR RIGHTS

Walking on Country with Kabi Kabi (Gubbi Gubbi) Traditional Custodian and Elder, Aunty Helena Gulash

Copyright is complicated at the best of times but technology is making it a lot more so. What’s the best approach to managing this complexity, protecting your rights and conducting business the ‘right’ way.

Tuesday 18 June

WHAT’S YOUR BRAND?

Who exactly is your market, and what motivates them? What’s your purpose and value proposition and how can you build this into your brand to create a market connection?

WEEK 4

2 days during week of 24 June (dates to be confirmed)

OFF TO THE BIG SMOKE

Let’s get connected during this 2-day intensive in Brisbane, meeting people and businesses and getting a sightline into our largest neighbouring market. The international symposium ISEA2024 Everywhen will be taking place in Brisbane and there will be a full program of exhibitions and artist talks.

WEEK 5

Monday 1 July

CREATING A BUSINESS THAT OPERATES EFFICIENTLY

Effectively managing your time and employing suitable systems and processes are all key to letting creativity flourish.

Tuesday 2 July

WORKING IN PARTNERSHIP

Whether we are creating ideas together, complementing our skills, delivering a service or seeking funding, an exchange is at the core. How do you make successful partnerships?

WEEK OF 8 JULY - NO SESSIONS

WEEK 6
Monday 15 July

MONEY MATTERS

Creating managing and sticking to a budget.

Tuesday 16 July

TELLING YOUR STORY

You can have the best product and service but unless you can talk about it effectively it may not see the light of day. How do you use storytelling to stand out and convert sales.

WEEK 7
Monday 22 July

PITCH DEVELOPMENT

Tuesday 23 July

CREATING A COMMS PLAN

You know your story now you need a plan for how you reach your market.

WEEK 8
Monday 29 July

PITCH DEVELOPMENT

Tuesday 30 July
BACK TO THE PLAN

You’ve journeyed a long way since week 2 and it’s time to revisit the business plan and ready it for implementation.

WEEK 9
Monday 5 August

PITCH DEVELOPMENT

Tuesday 6 August

PITCH PERFECT